Privacy

TO COMPLETE BEFORE LAUNCH — registered entity name, jurisdiction of formation, business address, the controller contact address, and the governing-law clause. These depend on the entity formation and the cross-border review, so they are deliberately left blank rather than guessed.

What this page covers

This explains what happens to information you send us through this website, and how we treat advertising performance data belonging to brands we work with. It is not a substitute for the data terms in a signed services agreement, which take precedence for clients.

Information you send us

The creative audit form collects only what we need to run the audit and reply to you:

• Brand name and store URL
• Work email address
• Approximate monthly Meta spend
• Anything you choose to write in the free-text field

We use it to prepare and send the audit, and to follow up about it. We do not add you to a marketing list from this form, and we do not sell or share this information with third parties for their own purposes.

The form is submitted through Web3Forms, which relays it to our inbox. Their processing of that message is governed by their own terms.

Client performance data

When a brand becomes a client, we typically request read access to advertising accounts and, where relevant, store analytics. We use that access to analyse creative performance and produce reporting. We do not modify campaigns, budgets, audiences or bidding.

Generative AI tools

Production uses third-party generative models. Because providers differ in whether inputs and outputs may be used to improve their systems, we separate material into two categories:

• Public assets — already published by the brand. These may be processed with our standard toolchain.
• Confidential assets — unpublished creative, unreleased products, embargoed campaigns and any material a client designates as confidential. These are processed only with tools whose terms that client has accepted.

The specific providers in use at any time, and each client’s restrictions, are recorded in the AI Content and Client Data Policy attached to their agreement.

Retention

Audit enquiries that do not become clients are deleted within 24 months. Client material is retained for the term of the engagement and for the period set out in the agreement, then deleted or returned on request.

Your choices

You can ask us what we hold about you, ask for it to be corrected, or ask us to delete it. Write to the contact address above and we will action it. Depending on where you are located, you may have additional statutory rights.

Analytics and cookies

This site does not set advertising or tracking cookies and does not run third-party ad pixels. Fonts and scripts are served from this domain, so loading the page does not call any third party.

IF ANALYTICS ARE ADDED LATER — name the tool, state whether IP addresses are anonymised, and add a consent banner before it loads.

Changes

If this page changes materially, we will update the date above. Clients are notified separately of any change affecting their data.